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SPA Future Thinking Sponsor IAB Europe’s Interact Congress - 10th May 2012

Join us this month at IAB Europe’s Interact Congress in Barcelona to celebrate the contribution research plays in enabling successful digital marketing

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Other News

Bank-Holiday

Sheena McLullich talks Bank Holidays and a healthy work/life balance - 9th May 2012

Generally the UK is considered to have one of the lowest allocations of Bank Holidays in Europe if not the world, so you can see why the argument may be for more Bank Holidays rather than moving the existing ones around.

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Golden Egg

Maximising Sales and Brand Value through New Packaging Research Techniques - 4th May 2012

Packaging in the Alcoholic Drinks sector is increasingly becoming a key differentiator, brand enhancer and sales driver.

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Redefining-Research

Jon Priest Redefines Research with the Research Mafia - 3rd May 2012

Our very own CEO Jon Priest will be taking to the stage at the Research Mafia conference ‘Redefining Research’.

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SPA Future Thinking shortlisted for HR Excellence Awards 2012 - 30th April 2012

SPA Future Thinking is very proud to have been shortlisted together with our long standing client Royal Bank of Scotland for the HR Excellence Awards 2012

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Taking Advantage of New Lower ABV Rules - 20th April 2012

The new lower rate of duty on beers between 1.2% and 2.8% offers real opportunities to the drinks industry.

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Local People, Local Food

Local People, Local Food - 16th April 2012

Local People, Local Food – What can you do for your customers and what can they do for you?

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game

Game and Gamestation brands survive following acquisition - 2nd April 2012

Game and Gamestation brands survive following acquisition

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Make us Laugh - 26th March 2012

Charlotte Butterworth, group managing director of SPA Future Thinking, on how research helped Comic Relief get the best out of its fundraisers.

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making local food work

Making Local Food Work - 23rd March 2012

Claire Tyrrell-Williams presented at the Making Local Food our Future Conference on Tuesday 21st March.

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Cupcakes

Identifying the ‘Taste Setters’ - 12th March 2012

Taste setters account for around a fifth (20%) of shoppers – those who will actively seek new things to try – in fact, they are 2.6 times more likely to buy new products than other grocery shoppers.

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Be-There

Understanding consumers lives: Mobile ethnography – bridging the gap between actual and reported behaviour -

Understanding consumers lives: Mobile ethnography – bridging the gap between actual and reported behaviour

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tesco3d_feb12

Tesco unveils 3D virtual fitting room - 29th February 2012

The days of returning clothes that are too big or too small could be at an end, with the launch of a new virtual fitting room.
Tesco is using the technology which allows people to create 3D digital versions of themselves from a photograph uploaded on to its F&F virtual fitting room page.

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