Applicant X

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Helping you optimise your university application process to secure the best talent.

Applicant X helps you to optimise your application process and offer by enabling you to understand the university applicant journey at key touch points.

Applicant XIt is aimed at attracting and retaining the right calibre of students by understanding how applicants view your institution and what attracts them to you.

Applicant X is our online research tool that evaluates the applicant experience at specified touch points throughout the application process; providing you with an understanding of how potential students view your institution and how it compares with key competitors.

Client benefit/deliverables:

  • Understanding of prospective students and their initial decision making process
  • Exploring which universities candidates applied to and why
  • Examines reasons for final selection
  • Highlights usage and attitudes towards pre-arrival information
  • Identifies satisfaction among current students with induction and beyond

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